Bain Brief – By Stan Pace and Paul Roge

Too often, management teams that face the challenge of corporate transformation don’t move far enough, fast enough, or broadly enough to truly reposition their businesses.

Seventy percent of change programs fail.
They fail because leaders shy away from making changes broad enough, deep enough and—above all—swift enough to revive the company.

Instead, they implement a series of half-cures which often serve only to prolong the agony: round after round of restructuring, strategic redirection, or layoffs, none of them sufficient to reinvigorate the organization.

Companies that implement “fast, focused, and simultaneous” change programs are the ones with the best chances to create enormous and long-lasting shareholder value.

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