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The Quest: 7 transformation journeys that are reshaping corporations (videos)

Quest: Leading Global Transformations

Anand Narasimhan

By Professor Anand Narasimhan with Jean-Louis Barsoux
This book identifies and addresses the seven transformation journeys that are reshaping corporations today.
It integrates and builds on the collective experience and learning of IMD’s professors, who work directly with many organizations around the world and observe their transformation struggles at close range.
It showcases the collective practical expertise of more than 50 world-leading IMD professors, who work each year with more than 8,000 global executives from almost 100 countries on IMD programs.To guide global business leaders, the book distils this accumulated knowledge into seven transformation journeys, or “quests”: for Global Presence, Global Value Generation, Global Leadership Development, Global Solutions, Global Agility, Global Co-innovation, and Global Sustainability.

Each of the seven chapters starts by taking leaders on a historical tour related to one of the quests. It then outlines dos and don’ts for organizations, features a company that has made that particular quest successfully, and concludes with some questions for leaders to assess their own organization’s progress on that quest.

IMDbook cover
The book distils this accumulated knowledge into seven transformation journeys, or “quests”:

  • Global Presence: The quest to become “truly global” in terms of market reach, innovation, talent flows, integrated functions and processes.
  • Global Value Generation: The quest to develop an organization-wide focus on value creation and capture.
  • Global Leadership Development: The quest to build up a distributed leadership capability (monitoring and developing the leadership competencies of executives) at all levels of the organization.
  • Global Solutions: The quest to become a solution provider rather than just a supplier of products and services.
  • Global Agility: The quest to become more strategically or operationally agile, notably by reducing complexity.
  • Global Co-Innovation: The quest to open up the organization’s R&D boundaries by incorporating innovation from external sources.
  • Global Sustainability: The quest to move beyond mere compliance by fully integrating corporate social responsibility into the company’s strategic positioning and execution.
IMD Publishing ● Paperback ● ISBN 9782940485055Buy hard copy or Kindle eBook