Get ready for big digital transformation 3.2 billion people are now online, and they are already spending more time there than watching TV. They are making and watching videos about products they like – and tweeting vigorously about customer service that...
Innovation and creativity In this engaging presentation of the eight essentials of innovation performance, McKinsey principal Nathan Marston explains why innovation is increasingly important to driving corporate growth. Taken together, these form an essential operating system for innovation within a company’s...
  Collaboration is permeating all aspects of business. Innovators and top performers expect a culture of collaborative engagement. And if they don’t see it in their first encounter with the company (during the hiring process), they might mistakenly assume that collaboration does not...
Customer in the Center Identify what’s most important to your customers. Seth Godin is right: You want to focus your energy on pleasing your truly rewarding customers. If it’s not clear exactly who they are, make sure you’re spending enough time on...
When the benefits and values are not perceived by the customer and the attributes are standardized, goods and services become commoditized. According to Professor Michel, “Commoditization is a bad word. It is procurement’s weapon to make you lower your prices. And...
Growth is shifting, disruption is accelerating, and societal tensions are rising. Confronting these dynamics will help you craft a better strategy, and forge a brighter future. According to the latest McKinsey research,it is easy, to lose sight of long-term trends amid short-term...
CUSTOMER-CENTRICITY AND EMPLOYEE-CENTRICITY Customer-centricity encompasses both business processes, interactions, cultural mindsets, but also the actual way of doing business. According to Paula Clapon, a content strategist at gethppy.com, a customer-centric approach has been proven to add value to a company, as a cultural and...
  the digital future As well as being a preoccupation for individual businesses, business model innovation is also an issue for national economies. In spite of the emergence of new technologies, achieving sustainable growth and productivity remain major challenges. Being able...
  Boundaries between industries are eroding. The relationships among suppliers, producers, and consumers are also blurring,  more rapidly than many business decision makers are prepared for. Dr Chander Velu, head of the IfM’s Business Model Innovation research programme, contests why having digested...
As digital becomes the new normal, the paths to success are there for the taking. But be sure you know  how to navigate the digital frontier. Acording to John Sviokla, head of Global Thought Leadership at PwC, in his article ‘Four...
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